CORVALLIS, Ore. – Make it twice in three years for Alisha Alexander as she was named the Cascade Collegiate Conference Mike Booth Sports Information Director (SID) for the Year award for the second time.
“Being in a conference with such talented SIDs as the Cascade makes this award even more special,” Alexander said. “I have so much respect for my colleagues so to be recognized by them means a lot.”
Alexander is in her fifth year working for the LC State athletic department where she oversees a multitude of responsibilities for all 12 sports in the Warrior Athletic Department. From writing season previews to game recaps, handling all social media platforms for Warrior Athletics, coordinating all athletes for any press needs and managing a multitude of responsibilities during game days, Alexander juggles the workload of several people throughout the athletic year.
“This is a very deserving award for a very deserving person,” LC State Athletic Director Brooke Henze said. “Alisha has a passion for our student-athletes that goes beyond the SID office. From stats to our student-athlete end of year awards (LCSPYs), she works hard to promote our programs and our students.”
During events Alexander makes sure any media member has an updated stat sheet before setting up her station to work. She can be found courtside at any home volleyball or basketball contest keeping statistics before going back to her office to write the game story.
The LC State SID is not just someone worried about the numbers or the coverage of Warrior Athletics, but the athletes themselves. Alexander has been seen embracing athletes after major accomplishments and at times being more excited for the accomplishment than the athlete themselves. She connects with many of the athletes so much that they intern for her in their offseason to help her out.
“This would not be possible without my interns that have helped me throughout the year. They both help with the workload but also keep me grounded when things get crazy,” Alexander said. “My coworkers are incredible; in a department so small we manage to be a small but mighty staff.”
Alexander thrives during busy times of the year. She first won the award in the 2020-21 school year when Covid pushed all 12 sports to the spring semester. She preps every year for the Avista NAIA World Series, and now the NAIA Opening Round, presented by Avista, in baseball. Women’s basketball was a host site for the NAIA Basketball Opening Round this year as well.
“We wouldn’t be what we are without our leader, Brooke Henze. A huge thank you to our student-athletes, they are the reason I love my job,” Alexander added. “I am incredibly lucky to have a group of teams that both know what I do and constantly show their appreciation. That is not common in today’s world of college athletics. And finally, thank you to my husband, Zac, for constantly putting up with my crazy schedule and supporting me in any way that he can.”
Alexander earned her bachelor’s in sports management and master’s in coaching and athletic administration at Concordia Irvine.
“I’m proud to have Alisha on our staff and excited because I know what’s she is capable of, and I have seen how much she has grown in the last few years,” Henze said.